Audience Fellow

Employer USA Today
Location McLean, VA
Type Full time
Apply by Not specified
More details
Posted on February 1, 2021


Gannett Co., Inc. (NYSE: GCI) is an innovative, digitally focused media and marketing solutions company committed to strengthening communities across our network. With an unmatched reach at the national and local level, Gannett touches the lives of nearly 140 million people monthly with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services. Gannett brands include the USA TODAY and more than 260 daily local newspaper brands, digital marketing services companies ReachLocal, WordStream, and ThriveHive and U.K. media company Newsquest. There’s never been a better time to join our talented team. Visit to learn more about our opportunities, and visit Gannett Privacy Policy to understand our privacy policy.

USA TODAY seeks an audience fellow to work in a fast-paced, 24/7 news environment. The editor will be part of USA TODAY’s Audience team, working primarily on USA TODAY’s digital, mobile and social platforms. The candidate must demonstrate strong news judgment, have prior digital news experience and experience with social media and building audiences.

S/he will specialize in finding a wide audience for USA TODAY’s stories, photos, videos, graphics and other content, and optimizing them for different social/digital platforms as well as create original content for social/mobile platforms. The editor will also work on mobile and desktop programming and will write daily and will do additional content creation as news and needs warrant.

The fellow will work collaboratively with editors on the Audience team and remotely with editors on content teams as needed. Candidates should demonstrate a strong understanding of audience metrics and engagement tactics. This role can include early morning, night and weekend work.


• Bachelor’s degree

• Experience working with social media for a daily news organization

• Aggressive mobile and desktop programming skills

• Excellent news judgment

• Top-notch writing and headline-writing skills

• Excellent communication skills

• Excellent copy editing skills

• Thorough understanding of search engine optimization

• Prior reporting, writing experience not required, but preferred

• Prior experience with digital publishing and packaging

• Ability to edit and produce digital content packages

• An understanding of metrics for digital, social environments

USA TODAY recognizes and appreciates the benefits of diversity in the workplace. EOE.