| Employer | 5WPR |
|---|---|
| Location | New York, NY |
| Type | Full time |
| Apply by | Not specified |
| More details | https://www.5wpr.com/about5wpr/prcareers.cfm |
| Posted on | August 2, 2022 |
Description
5W is seeking an individual with a passion for Paid Media. As a Paid Media Coordinator, your role will be to help execute on a variety of paid media projects. This individual will assist with paid media campaigns on various platforms ranging from Facebook, Twitter, Pinterest and TikTok with a focus on scaling and demonstrating profitable ROI. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.
Here’s what you’ll be doing:
- Work directly with clients and internal team to determine the goals and overall strategies of digital plans and campaigns
- Strategize, launch and manage client campaigns across various paid media platforms, including but not limited to Facebook, Pinterest, TikTok, Google, Twitter.
- Lead ideation of ad copy and ad creative testing within paid social platforms
- Manage weekly and monthly reporting of clients campaign metrics, goals, and other KPI’s
- Work with our organic team to help drive growth in our overall acquisition efforts across both paid and organic channels
- Analyze client business data and platform data to determine impact of overall program efforts
- Monitor competitive landscape and industry trends
Here’s what you have:
- Minimum of 1 year planning and buying digital media with tangible results
- Working or worked at an agency or in agency setting
- Experience working with Google Ads
- Experience working with Google Analytics, and other analytics platforms
- Demonstrated experience running strategy & execution of performance marketing channels (Facebook, Google, Twitter, TikTok etc…)
- Ability to create and present media strategies and plans to clients
- Experience ideating copy and creative assets for paid social campaigns
- Driven, detail oriented, flexible, and team-oriented work ethic
- Attentive ability to manage multiple project
- Exceptional analytical skills and data-driven mindset.
Why you’ll love working here:
- Recognized to Inc. Magazine’s Best Workplaces of 2022!
- Competitive salary and extensive benefits & wellness program
- Robust PTO
- Summer Fridays (also Winter, Spring and Fall Fridays!)
- A flexible, hybrid work model
- Family planning support including an expanded parental leave
- Participation in our sabbatical program
- Growth and development initiatives including “5W University”
- Access to season tickets for pro sports teams
- Charitable giving initiatives including company matching donation program and paid volunteer days
