Paid Media Coordinator

Employer 5WPR
Location New York, NY
Type Full time
Apply by Not specified
More details https://www.5wpr.com/about5wpr/prcareers.cfm
Posted on August 2, 2022

Description

5W is seeking an individual with a passion for Paid Media. As a Paid Media Coordinator, your role will be to help execute on a variety of paid media projects. This individual will assist with paid media campaigns on various platforms ranging from Facebook, Twitter, Pinterest and TikTok with a focus on scaling and demonstrating profitable ROI. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.

Here’s what you’ll be doing:
  • Work directly with clients and internal team to determine the goals and overall strategies of digital plans and campaigns
  • Strategize, launch and manage client campaigns across various paid media platforms, including but not limited to Facebook, Pinterest, TikTok, Google, Twitter.
  • Lead ideation of ad copy and ad creative testing within paid social platforms
  • Manage weekly and monthly reporting of clients campaign metrics, goals, and other KPI’s
  • Work with our organic team to help drive growth in our overall acquisition efforts across both paid and organic channels
  • Analyze client business data and platform data to determine impact of overall program efforts
  • Monitor competitive landscape and industry trends
Here’s what you have:
  • Minimum of 1 year planning and buying digital media with tangible results
  • Working or worked at an agency or in agency setting
  • Experience working with Google Ads
  • Experience working with Google Analytics, and other analytics platforms
  • Demonstrated experience running strategy & execution of performance marketing channels (Facebook, Google, Twitter, TikTok etc…)
  • Ability to create and present media strategies and plans to clients
  • Experience ideating copy and creative assets for paid social campaigns
  • Driven, detail oriented, flexible, and team-oriented work ethic
  • Attentive ability to manage multiple project
  • Exceptional analytical skills and data-driven mindset.
Why you’ll love working here:
  • Recognized to Inc. Magazine’s Best Workplaces of 2022!
  • Competitive salary and extensive benefits & wellness program
  • Robust PTO
  • Summer Fridays (also Winter, Spring and Fall Fridays!)
  • A flexible, hybrid work model
  • Family planning support including an expanded parental leave
  • Participation in our sabbatical program
  • Growth and development initiatives including “5W University”
  • Access to season tickets for pro sports teams
  • Charitable giving initiatives including company matching donation program and paid volunteer days