Perceptions of the Media and the Public and Their Effects on Political Participation in Colombia

Hernando Rojas, Ben Sayre & Matthew Barnidge. (2014). “Perceptions of the Media and the Public and Their Effects on Political Participation in Colombia.” Mass Communication and Society, 17(5). DOI: 10.1080/15205436.2014.923463

Abstract: This study investigates whether perceptions of the media and the public are related to political participation in Colombia. Communication researchers have built a large body of literature on hostile media perceptions and the projection effect, respectively. This study links these perceptual effects with each other and with political participation. Analyzing survey data from a representative sample of Colombian adults in urban areas, we show a direct relationship between hostile media perceptions and participation, but no direct relationship between projection and participation. Hostile media perceptions and projection are negatively related. Results suggest that perceived media bias attenuates projection, but increases political engagement.