Social Media Assistant

Employer Blades Direct LLC
Location Coconut Creek, FL
Type Full time
Apply by Deadline - open until filled
More details https://wisc.joinhandshake.com/jobs/10159335?utm_campaign=approve_job_posting&utm_source=approve_job
Posted on August 20, 2025

Description

Social Media Assistant – Detailed Job Responsibilities & Duties :
1. Content Planning & Strategy
• Collaborate with the marketing manager and team to create a monthly content calendar that aligns with brand objectives, product launches, promotions, and seasonal campaigns.
• Research industry trends, competitor activity, and audience interests to suggest creative content ideas.
• Assist in brainstorming new formats, series, and engagement initiatives to keep social channels fresh and appealing.
2. Content Creation & Publishing
• Draft, edit, and schedule daily posts for Facebook, Instagram, LinkedIn, Google Business Profile, and TikTok, and Youtube
• Write engaging and on-brand copy tailored to each platform’s audience and best practices.
• Coordinate with graphic designers, photographers, or use in-house tools (e.g., Canva) to develop supporting visuals, graphics, and short videos.
• Prepare and publish posts directly or through scheduling tools (e.g., Buffer, Hootsuite, Later).
3. Community Engagement & Brand Voice
• Monitor comments, direct messages, mentions, and user-generated content across all platforms.
• Respond promptly, professionally, and in the brand voice to comments, questions, and reviews.
• Flag and escalate sensitive issues or customer concerns to the marketing director or customer service team.
4. Analytics & Reporting
• Track daily, weekly, and monthly performance metrics: reach, impressions, engagement rates, follower growth, and post performance.
• Use platform analytics and third-party tools to create simple, insightful reports.
• Share key takeaways and suggest data-driven improvements to content strategy.
5. Trend Monitoring & Platform Updates
• Stay current with platform algorithm changes, new features, and viral trends.
• Identify opportunities to leverage trending audio, hashtags, or formats (especially for TikTok and Instagram Reels).
• Test new content types and features to keep channels innovative.
6. Collaboration & Coordination
• Coordinate closely with the marketing director and any external content creators, designers, or videographers.
• Work with other departments (sales, product, customer service) to source updates, testimonials, and behind-the-scenes content.
• Help organize and document brand assets and maintain consistency across platforms.
7. Paid Social Support (Optional/If applicable)
• Assist in boosting posts or creating basic ad campaigns under the guidance of the marketing team.
• Track promoted content performance and adjust accordingly.
8. Brand Consistency & Quality Control
• Ensure all posts adhere to brand guidelines (voice, tone, logo use, color palette).
• Review scheduled posts for typos, formatting errors, and brand alignment before publishing.
9. Google Business Profile Specific Duties
• Publish regular updates, photos, and event posts to keep the profile active.
10. Administrative Tasks
• Maintain an organized library of past posts, assets, and captions.
• Document processes and post guidelines for internal use and future training.
• Prepare content approval drafts when necessary.
• We can possibly use Hootsuite or other apps if needed to manage posts.

Ideal qualities for this role:
• Strong writing skills and creativity.
• Solid understanding of major social platforms and their audiences.
• Experience with Canva, Adobe Photoshop Tools, or any other softwares for Image/Video Editing
• Basic design/video editing knowledge.
• Attention to detail and organizational skills.
• Willingness to learn and adapt quickly.
• Team Player – We have a great company culture with excellent team building

Position Requirement:
In-Office Position Monday- Friday 9PM-5PM
Please only apply if you can work in our office location in Coconut Creek, Florida.

Apply online.

Deadline – open until filled.