Community Relations Internship

Employer Madison Capitols
Location Madison, WI
Type Internship
Apply by Not specified
More details
Posted on August 31, 2022



To create an environment where our organization can have a positive impact on all people through the game of hockey.


Intern must attend a minimum of fifteen (15) games during the 2022-23 season. Transportation will be provided, if needed, by Madison Capitols for all home games. Office hours are encouraged, but not required.

Internship – Outline & Initiatives

The following is a list of the initiatives we are looking to implement, improve upon and create for the 2022-23 season. Our community involvement and presence in the greater Madison area is imperative to our success:

  1. Community Involvement
    1. Building brand awareness
      1. Gorilla marketing of organization and players through volunteer efforts and appearances
    2. Organizing and planning community events
      1. Working with local schools, programs and non-profits to best partner and expose our organization to the Madison community
    3. Ensuring we are in the Madison market on a consistent basis
      1. Scheduling events on consistent basis to increase visibility
    4. Capitalizing on social media platforms to increase visibility
      1. Collaborating with marketing team to promote from within at events
    5. Researching event calendars during the fall-spring months
      1. Coordinating logistics with Capitols staff, mascot and players
      2. Creating schedule for Capitols staff and players to follow
      3. Strong communication between front office and hockey operations staff
  1. Fulfilling marketing elements, prior to and after event, to build brand awareness
    1. Working with marketing staff to capitalize on event exposure

Reach out to us via email at Please include relevant contact information and your resume.