University of Wisconsin–Madison

Communication Crossroads Conference

Communication Crossroads is a graduate student conference in the School of Journalism and Mass Communication. This is a chance for emerging scholars to share research, give feedback and hone presentation skills in a welcoming environment. See how colleagues and potential collaborators from cross campus are engaging issues of media, communication and society.

All are welcome to attend the conference, held in the Nafziger Room, in Vilas Hall on the UW–Madison campus.

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Call for papers: Communication Crossroads 2018

Researching media studies? Political consumption? Online social networks? Marketing? Framing? Civic engagement? Media history? Communication in any context?

Graduate students from all disciplines are invited to submit abstracts for the upcoming Communication Crossroads conference.

Conference Details:

March 9, 2018
9:00 a.m.-5:00 p.m.
5055 Vilas Hall

Abstracts due 11:59 p.m. February 9, 2018

This is a chance for emerging scholars to share research, give feedback and hone presentation skills in a welcoming environment. See how colleagues and potential collaborators from across campus are engaging issues of media, communication and society.

Submissions should include an abstract of between 300 and 400 words that provides a clear scope of the research topic and methods. If accepted, a full paper will need to be submitted by March 2, 2018. Please indicate whether you would like to be considered for a poster presentation in addition to one of the panels.

Previous papers have used textual and content analysis, ethnography and in-depth interviewing, large-scale survey, and experimental design, among other methods. Papers must be student led. Faculty co-authors are acceptable.

Please email for full abstract and paper guidelines, or to submit your abstract and paper.

 Friday March 9 2018

Name tags & Morning snacks/coffee – 8:45-9:00

Welcome and Introductions – 9:00


Panel 1: Discourse of Community and Identity – 9:15 a.m. – 10:10 a.m.

Moderator: Ayellet Pelled

Jeff Tischauser (SJMC)

“That Applies to My People Too:” A Discourse Analysis of the Radical White Press in the Original Rainbow Coalition

Meredith Metzler (SJMC)

Defining local in a placeless world: A case study of two Wisconsin papers

Jesse Benn (SJMC)

Avenues and Constraints: The Interplay of U.S. Civil Society and Social Movements


Panel 2: Social Activism in a Changing Context – 10:25 a.m. – 11:20 a.m.

Moderator: Jeff Tischauser

Yiping Xia (SJMC)

From Zero, By “Nobody”: Understanding a Civic Hacking Community in Taiwan

Robert Chappell (SJMC)

Social Movements in a Changing Media Environment: A Review and Proposal

Yin Wu (SJMC)

Would Chinese “#MeToo” Campaign be Possible?: The Roles of Emotional Netizens and Digital Journalists in Chinese Feminist Discourse

Lunch:     11:30 – 12:30


Research Groups Lightning Session – 12:45 p.m. – 1:15 p.m.

Moderator: Ceri Hughes

Civic Culture and Contentious Politics (CCCP), Computational Research Methods Group, Health Information Technology studies (HITS), International Communication Research Group (IRG), Mass Communication Research Center (MCRC), Physiology and Communication Effects (PACE), Qualitative research group, Social Media and Democracy (SMAD), Video Game Research Lab


Panel 3: Elections, Power and Populism – 1:30 p.m. – 2:30 p.m.

Moderator: Megan Duncan

Amelia Rufer (SJMC)

Shifting demographics of post-Primary support for Donald Trump: An ethnographic account of conservatives in

Southeastern Wisconsin

Steven Wang (SJMC)

Perform Presidential Power through Vernacularity: Xi Jinping’s New Year Addresses

Jordan Foley (SJMC), Mallory Perryman (Virginia Commonwealth University), Mike Wagner (SJMC)

Magical Thinking and the Psychological Roots of the Hostile Media Effect: Evidence from the 2016 Presidential Election

CV Vitolo-Haddad (Communication Arts)

Us and Them: Interpersonal Solidarity and Resistance to Populist Discourse


Panel 4: Ideology, Media and Political Engagement – 2:40 p.m. – 3:30 p.m.

Moderator: Sunghak Kim

Sangwon Lee (Communication Arts)

The Role of Social Media in Protest Participation: The Case of Candlelight Vigils in South Korea

Shreenita Ghosh (SJMC)

Relation between media’s ideology, day of coverage and its use of Protest Paradigm: A discourse analysis of ‘Women’s March’ in 2017

Xiaomei Sun (SJMC), Stephanie Tsang (Hong Kong Baptist University)

The Impact of Emotion on Political Participation: Testing the moderating effects of news consumption and political knowledge


Panel 5: Perspectives on Media Usage – 3:40 p.m. – 4:45 p.m.

Moderator: Eunyoung Myung

Megan Duncan (SJMC)

Do people watch what is not “mainstream”? A survey of ideology and the mainstream news label

Ornella Hills (SJMC)

Understanding Differences in Use and Social Connectedness Among Elders on Elder Tree, an Online Social Network

Gabriel Dhavan Garlough-Shah (SJMC)

News Satire, Second Screening, and Viral Hashtags: Understanding John Oliver’s Use of Social Media to Extend his Message

Junhan Chen (SJMC)

College Students and Mobile Games: An Exploratory Look at Factors Predicting Problematic Gaming


Closing Remarks:     4:50 p.m.