Chief Communications Officer, Milwaukee Bucks and Fiserv Forum
Barry Baum is Chief Communications Officer for the Milwaukee Bucks and Fiserv Forum, with strategic media oversight of the organization, including the team, the Bucks’ brand, the arena and the company’s business ventures.
Baum, who joined the Bucks in 2017, has more than 20 years of communications experience. Prior to joining the Bucks, he was chief communications officer for Brooklyn Sports & Entertainment, where he created and implemented the global communications strategy for the opening of Barclays Center and the Brooklyn Nets’ new brand identity in Brooklyn. Subsequently, he oversaw the day-to-day public relations effort for the company, including the venue’s programming franchises, the Nets, the New York Islanders’ business operations and all business initiatives.
Before joining Brooklyn Sports & Entertainment and the Nets in 2005, Baum served as a publicist for more than three years with DKC, a national public relations firm, and was a sportswriter for the New York Post from 1994-2001.
Baum is a graduate of the University of Wisconsin-Madison, earning a degree in journalism, and was a sportswriter for The Daily Cardinal. Baum, who grew up in Brooklyn, served as a ball boy for the New York Knicks for three seasons.