WGN-TV Digital Account Executive

Employer WGN-TV
Location Chicago, IL
Type Full time
Apply by May 5, 2024
More details https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/job/WGN-TV-Digital-Account-Executive_REQ-29449
Posted on February 5, 2024

Description

WGN-TV has all the tools to build thoughtful, effective, cross-platform advertising campaigns – we’re seeking a digital seller with a “sky’s-the-limit” attitude and an innate desire to win.

Duties/Responsibilities:
The Digital Account Executive will be responsible for growing WGN-TV’s digital advertiser list, developing new digital revenue by leveraging WGN’s full suite of digital products – wgntv.com, Connected TV/OTT, Digital Marketing & Social Media services, web design, and more!
The DAE is expected to develop and maintain a positive working relationship with clients through frequent contact in person, telephone and zoom. The successful candidate is entrepreneurial minded with great attention to detail, a consultative seller with the ability to sell long-term, multi-platform digital marketing solutions. Creativity, initiative, and a firm grasp of “digital” are must-haves!

Requirements/Skills:
• Minimum of two years buying/selling digital advertising in a major market is preferred but not mandatory.
• Requires demonstrable knowledge of common digital platforms (Google, socials, streaming video, etc.)
• Requires analytical and technical skills to analyze campaign data.
• Good verbal and written communication skills to effectively communicate with negotiate and influence internal and external contacts.
• Comfortable with Excel, PowerPoint a must; familiarity with Matrix, Wide Orbit a bonus.
• Valid Driver’s License

Click here to apply online.

Application Deadline—May 5, 2024.